1. Date: August 16 (Wed.) – 18 (Fri.), 2017
2. Number of Participants: 50 participants from 20 organizations from 5 countries
3. Venue: Andong Grand Hotel
4. Major Contents: keynote speech and case presentation, Korean cultural experience and tour
* Main Presentation Topics
① Speech on Topic
∙ Industrialization ∙ internationalization of traditional culture and humanities resources (Prof. Jung Won-ghil, Daegu Haany University)
- Suggestions for industrialization ∙ internationalization of traditional culture · humanities resources through the case designated ‘Yeongyang International Dark Sky Park’
② Special Lecture
∙ Application of local cultural resources and marketing strategy of city brand (Prof. Kim Si-bum, Andong University)
∙ Management of cultural resources to generate Asian values (Prof. Sim Sang-min, Sungshin University)
③ Case Presentation of Participating Groups
* Wang Lei, Shanxi Province: Vice President, Secretary of Party Group of Shanxi Federation of Social Science
- Let’s meet at the Shanxi Cultural Industries Fair and experience its beauty
* Park Jae-hwan, Daegu Metropolitan City: the Association of Chicken & Beer in Daegu
- Culture Policy in the Center of City 2017: Daegu Chicken & Beer Festival
* Kurbanov Maxim, Khabarovsk Territory: Manager of Analysis Plan Department, International Regional Cooperation Division
- Human Cooperation and Economy · Art between Khabarovsk Territory and Northeast Asian Count
* Rotanova Irina, Altai Territory: Prof. of Geology Department of Altai National University
ries
- Role and experience of board of directors of international mediation titled ‘Altai, the House of all of us’ for making Altai Territory an international region